Released on = July 31, 2006, 2:40 pm

Press Release Author = Tony Valeski

Industry =

Press Release Summary = This is how I start my business, with security and technology

Press Release Body = I am sitting at home.its about 15 min till game time..been a
hell of a week.the book I have "business" with has already cost me 8 more of my best
customers today.they just couldn't take it.and I'm on the verge of following them
myself! I can't believe I am paying for this service. Just the week before last I
lost yet another 12 of my players because of the books fault. Reasons.oh, please
allow me to enlighten you:
1) Can't understand the clerks .is that English they are speaking?
2) Tired of getting their balances mixed up...What do you mean I'm down $1256?? Call
my agent??"
3) This is a good one... "We offer the BEST Customer Service in the industry"..under
what grounds?? The mayority of the players I've lost have dropped out on me for that
one reason alone! My people have come to me again and again complaing how they are
not being treated well.I guess the book is in it only for the price per head fee and
gives a rats ass about what happens to the rest.
4) Ridiculous numbers on the games.that's when I found out that some of my players
where getting Sharp lines for no reason.

These guys didn't respect the profile I placed my players under.they didn't respect
me.or my players for that matter! And this was one of the Biggest Books out
there.rated as the one of the top 10 books in the industry. I ask myself, " who
rates these guys??"

And I know I am not the only one..There's plenty of us "Agents" around to complain
about the same issues written here. But there is only so much you can do.. I mean
honestly; I am a middle aged man in Chicago with a package of 89 players.no sharp
players.all squares.recreational bettors I like to call them.and I am fighting
against these Corporate Multi-Million dollar Monster Sportsbooks.theses guys will
eventually run us Local Bookies out of Business. Sure.they take care of their OWN
cash players..but what about OUR players.

Was I over? Was that the last of me? Do I throw in the towel?

That is what I though in 2005..This football season I wised up. I BECAME the wise
guy. Your clients or players should never be a sportsbooks Reward. What is the
solution?

As the sportsbook Call Center outsourcing industry grew.we saw more and more bettors
come out into the open under the liberty of offshore legal gamming. The books came
at them hard and strong and they still do every season. They have the finance, they
have the staffing, the technology, the sportsbetting Software, the bonuses, the
promotions, the marketing sharks, they have it all.
We, on the other hand, have our players.. and if your lucky enough a couple of phone
lines and a small software that works well enough to take in the action.
But above all we have the relationship with our players. Lets face it.trust is what
bettors are looking for now a days. Too many have been burned by books. So something
that is far more important that the finance and the technology and all the nonsense
that books throws at us left and right every season .is the relationship we have
with our players.

This is one part of the Betting Industry that Off shore Books will not be able to
attack. Now; the smart bettor is reluctant to be sending their money off shore.there
simply is no trust in them. That's when they begin looking for us.the local guys
again.

This season I have made $200,000 in profit. Believe it? I really don't care if you
do or don't. But if you have read this far I know I have cought your attention and
you are now asking yourself, How did he do it?

Simple. The answer is not in the Big Flashy book. We local bookies, or agents, are
always going to rely on the services provided by Sportsbooks at one point or
another. The trick to it is to stay away from the big flashy monster of a book. Why?
Simple.their business is not Credit Customers. They are an all and out Cash or post
up business. Their main income comes from that. Its not a news flash I'm giving you
here, you know this. So this PPH (Price Per Head) proyect that these large books
developed has two main objectives. 1) stomp the local guy out. 2) if we cant beat
em, join em but while we do lets stomp the smaller credit sportsbooks and take in
ALL the action.

Why then, said the small toadstool to the large tree, does the corprate magnate of a
sportsbook with their thousands of cash customers and flashy marketing gigs, worry
oh so much about the smaller Credit Based sportsbooks that outsources exclusively to
Betting agents? Why are these smaller books posing a threat to them?

The answer to that, my little grasshopper, is simpler that you believe although I
had to see it to believe it myself. I who has dealt with both the Monster Aglomorate
sportsbook and the smaller conservative one.
It is the TREATMENT that the players get. See.For a big book you are not bringing
them any significant amount of income..you are just another one of the small pile
to pick from. You and your players will always be to them as yet another account
number. That is all. These books are for the sucker cash players who drool over the
cash bonuses
For the smaller conservative book however you are a Client and you and your players
are treated with the respect and Profesionalism that you deserve. They acknowledge
the work you have put into your players. And it is not that they are dying of hunger
and in desprate need of your business.but they see you as an equal. You are another
part of the industry which they know they will not be able to aquire. So instead of
giving it a head on direct attack, they welcome it.as another oportunity for
business. Bottom line.They respect the agent and they value the business they bring
in no matter how big or large the number of players are. I found that in one of the
sportsbooks I am doing business with. Not only do they offer a great deal with the
price per head agent solution, but the quality of the staff they have is far more
superb that that of any other I have ever dealt with. My players have stopped
complaining. Some have returned and are happier than ever. I have increased the
number of my package since I now have more time to look for new players. They have
provided top quality offshore solutions for the bookmaking industry. Whether you are
a local bookie like myself or bookmaker, you need better and more efficient tools to
manage player accounts. And they have come forth with that. They provide my players
with the quality Customer Service they deserve, full access to more than one toll
free number to call in their plays (no more busy signals and players calling me up
going half delusional cause they can't get in on a game). They provide me with the
necessary reports to keep track on all my players. I have an exclusive toll free
number to direct my inquaries.
I looked around..I did my homework and found out that they where not the most
expensive group.but man the service they deliver would make one belive they where!
It is a Business.and they mean Business.

March 11th 2006
I sit back now and do a small head recount of what I came in with the begining of
this season. I walked into PricePerHead.com with 89 players. I now have 221 players
in this package alone. My profit stands at roughly $200,000 for this season. I got
the complete picture of exactly what I needed to do to make a lot of money, keep and
increase my business. They told me I had a big edge and that it would happen and it
DID! Now I feel that I am in this business for the profits and not for the hassle of
it.

Web Site = http://www.priceperhead.com/

Contact Details = Tony Valeski
tonyvaleski@yahoo.com
White Plains, New York